Ideally Taps Clemenger’s Lindsay Bennett To Lead Global Communications

New Zealand research platform has appointed Clemenger BBDO’s comms lead Lindsay Bennett as global communications and content lead. Bennett will work closely with global head of marketing, Michaela Egbers, to define the company’s brand direction,...

Top 10 Digital Marketing Agencies for Accounting Firms

You’re well-versed in bookkeeping rules, stay updated on the latest changes made by accounting regulatory bodies in your country, and keep an eye on economic shifts during every congress. But amid all this, are you utilizing your accounting...

Numerology Horoscope Today, 29th October 2025: Power of Numbers 2 and 3 Inspires Creativity, Communication, and Emotional Balance

Numerology Horoscope Today, 29th October 2025: Transformation, Confidence, and Alignment The energy of October 29 flows with optimism and emotional depth. The 2/3 combination encourages you to speak with heart and act with creativity. It’s a day...

Influencer Marketing Firm Ykone Group Acquires Stake in Atlas Agency

MILAN — Leading international influencer marketing agency Ykone Group, parent company of the Bold Management talent agency, has acquired a 25 percent stake in Atlas Agency, Switzerland’s key player in premium talent management. Financial details...

Sol de Janeiro names new global marketing and digital chief

U.S. beauty brand Sol de Janeiro has announced the appointment of Jordan Saxemard to the role of global chief marketing and digital officer, effective immediately. Jordan Saxemard - Courtesy In his new role, Saxemard will Sol de Janeiro's lead...

Bluesky Communications appoints new CEO

Pago Pago, AMERICAN SAMOA — AST Telecom LLC dba Bluesky Communications is pleased to announce the appointment of Mr. Tangavel Barlen Lutchmoodoo as its new Chief Executive Officer effective November 1, 2025. The announcement was made by Peter...

Newline Interactive Introduces the DSX Series — A New Standard for Visual Communication and Engagement

Newline Interactive has introduced the DSX Series, a versatile new display solution designed to enhance communication and engagement in any environment. With brilliant brightness, flexible orientation, and seamless content management, the DSX...

SFCC Marketing Team Earns Awards for Creative Excellence

The State Fair Community College Marketing and Communications staff recently earned multiple honors for excellence in marketing, public relations and video production. The team received four Medallion Awards from the National Council for Marketing...

How Welch’s new kid mascot bridges nostalgia with modern marketing

Welch’s, the maker of jams, juices and jellies, has shaken up its marketing in recent years, enacting a rebrand in 2024 and experimenting with more millennial-friendly activations like a rosé truck and bodega speakeasy. With its latest holiday...

Business series: UBA to showcase power of digital marketing for SMEs’ growth

United Bank for Africa (UBA) Plc, is set to host another impactful edition of its quarterly UBA Business Series, with the theme “Content that Converts: Building Influence and Driving Growth Through Strategic Marketing.” This edition, the final for...

SeatGeek Appoints Marketing and Technology Leader Matt Herman as Chief Marketing Officer

NEW YORK--(BUSINESS WIRE)--Oct 28, 2025-- SeatGeek, the high-growth technology platform transforming the live event experience for fans, teams, and venues, today announced the hiring of Matt Herman as Chief Marketing Officer. In this role, Herman...

UBA Launches Digital Marketing Initiative To Drive SMEs Growth

October 28, (THEWILL) — United Bank for Africa (UBA) Plc is set to conclude its 2025 UBA Business Series with a focus on helping entrepreneurs and small business owners harness the power of digital marketing to drive growth and visibility in an...

SAPO, NABU expose embezzlement at State Special Communications Agency in drone purchases

Anti-corruption authorities have reported suspicions to two officials of the State Service for Special Communications and two representatives of private companies involved in the organization and implementation of a criminal scheme to embezzle...

Q&A: Rebecca Smith, Senior Marketing Manager, Yocuda Digital Receipts

NEWSLETTER INSIGHTS 28 October, 2025 | by Patrick Overall Rebecca, Senior Marketing Manager at Yocuda (Your Customer Data), is enabling retailers to increase post-purchase customer engagement through dynamic digital receipts. With a passion for...

Xactly Appoints Chief Marketing Officer and Chief Human Resources Officer To Fuel Next Phase of Growth

Tiffany Sieve joins as CMO and Megan Barbier as CHRO to Accelerate Brand Expansion and People Strategy SAN JOSE, CA / ACCESS Newswire / October 28, 2025 / Xactly, a global leader in intelligent revenue solutions, today announced the appointments...

Women In Marketing Honours News Central’s Commercial Director

The director of Commercial and Communications, News Central, Rosemary Egabor-Afolahan, has been recognised among the 50 Most Influential Women in Marketing and Communications in Nigeria by the Women in Marketing and Communications Award (WIMCA)...

TTK Prestige partners with MoEngage to strengthen data-led marketing

TTK Prestige has announced its partnership with MoEngage, selecting its Customer Data and Engagement Platform (CDEP) to strengthen the brand’s customer engagement and data strategy. The collaboration will integrate TTK Prestige’s online and...

How Data Analytics Improve Higher Education Marketing

Let’s be honest, enrollment numbers aren’t what they used to be. They’re basically collecting dust. Here’s the reality: universities and colleges are stuck between a rock and a hard place, needing to prove return on investment while somehow...

Dole Food Company Joins Forces With Minecraft to “Make the World a Healthier Place” Through Global Marketing Campaign

CHARLOTTE, N.C.--(BUSINESS WIRE)--Oct 28, 2025-- Dole Food Company today announced a groundbreaking new partnership with Minecraft, the world’s most popular video game, to inspire healthier lifestyles through interactive play, education and...

Finding the lost love between marketing and procurement

Anyone covering the marketing communications industry will notice a distinct reaction from agencies and marketers alike whenever the word ‘procurement’ comes into play. One will find repeated insinuations that procurement teams are obsessed with...