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Email Marketing Agencies Adopt Performance Pricing Amid AI Growth

Email Marketing Agencies Adopt Performance Pricing Amid AI Growth

In the ever-evolving world of digital marketing, email agencies are recalibrating their pricing models to align with technological advancements and client demands. As businesses increasingly rely on personalized, data-driven campaigns, agencies...

The Serai & Barefoot Resorts appoints Prachi Tandon as GM - marcom

The Serai & Barefoot Resorts appoints Prachi Tandon as GM - marcom

Prachi Tandon, general manager—marketing & communications, The Serai & Barefoot Resorts.The Serai & Barefoot Resorts announced the appointment of Prachi Tandon as general manager – marketing & communications. With over 16 years of expertise in...

Invideo Announces Broader Availability of AI Video Generation to Support Modern Communication

Invideo Announces Broader Availability of AI Video Generation to Support Modern Communication

Invideo has expanded access to AI video generation, enabling businesses of all sizes to create professional video content through generative AI and architectural advancements in AI systems. New York, United States, September 13, 2025 — Invideo has...

UiPath Inc. Appoints Michael Atalla as Chief Marketing Officer to Lead Agentic AI Strategy

UiPath Inc. Appoints Michael Atalla as Chief Marketing Officer to Lead Agentic AI Strategy

UiPath Inc. (NYSE:PATH) is one of the worst AI stocks to invest in according to financial media. On August 25, UiPath announced the appointment of Michael Atalla as its new Chief Marketing Officer. In this role, Atalla will be responsible for...

Guinness Boss, Girish Sharma, Leads Other Speakers At  National Marketing Stakeholders’ Summit

Guinness Boss, Girish Sharma, Leads Other Speakers At National Marketing Stakeholders’ Summit

3 LAGOS – Marketing Edge Magazine, an award-wining marketing publications has announced that Girish Sharma, the Managing Director/Chief Executive Officer of Guinness Nigeria Plc, will be the keynote speaker of its 2025 Summit. The Guinness boss...

'Keep doing what you're doing': Marketing policy experts unfazed by threats to DTC drug advertising

'Keep doing what you're doing': Marketing policy experts unfazed by threats to DTC drug advertising

James Potter, the executive director at Coalition for Healthcare Communication (CHC), has rose-colored glasses on. Both literally and figuratively: That’s how he introduced his appearance on a panel at Fierce Pharma Week in Philadelphia this week,...

Strategic Communications Selected Among 49 Vendors for U.S. Army's $10B ITES-4H Contract

Strategic Communications Selected Among 49 Vendors for U.S. Army's $10B ITES-4H Contract

LOUISVILLE, Ky., Sept. 12, 2025 /PRNewswire/ -- The U.S. Army has announced the award of the Information Technology Enterprise Solutions – 4 Hardware (ITES-4H) contract, a comprehensive procurement vehicle with a total ceiling value of $10...

Finding True North | Compass Marketing & Advertising Partners

Finding True North | Compass Marketing & Advertising Partners

They also looked for people who understood the company culture: fellow entrepreneurs. Almost all the staff at Compass owned their own companies before they came on board. “These are successful professionals who I trust completely with our clients...

Diocese of Lincoln to hold annual communications workshop featuring keynote from Catholic marketing expert

Diocese of Lincoln to hold annual communications workshop featuring keynote from Catholic marketing expert

Rev. James D. Conley, D.D., S.T.L. | Diocese of Lincoln website The Diocese of Lincoln will host its 2025 Diocesan Communications Workshop on October 16 at St. Joseph Parish in Lincoln. The event, scheduled from noon to 3 p.m., will feature a...

OUTRIGGER appoints VP of global brand marketing

OUTRIGGER appoints VP of global brand marketing

OUTRIGGER Hospitality Group has announced the appointment of Jason Pirock as vice president, global brand marketing. In his new role, Pirock will drive global brand strategy and lead the development of media and marketing initiatives. He will...

Aegean: Marina Valvi appointed as Corporate Affairs & Communications Director

Aegean: Marina Valvi appointed as Corporate Affairs & Communications Director

Aegean announces that Marina Valvi, who until recently held the position of Marketing Director, now assumes the duties of Corporate Affairs & Communications Director, with responsibility for the corporate communication strategy and the further...

Legacy Senior Living Promotes Christina Clevenger To Director Of Sales And Marketing, Legacy Division

Legacy Senior Living Promotes Christina Clevenger To Director Of Sales And Marketing, Legacy Division

Christina Clevenger Legacy Senior Living announces the promotion of Christina Clevenger to the position of director of sales and marketing for the Legacy division. With 13 years of experience in the senior living industry, Mrs. Clevenger’s career...

What Is a Product Marketing Messaging Framework?

What Is a Product Marketing Messaging Framework?

A Product Marketing Messaging Framework is crucial for defining your product’s unique value proposition and ensuring consistent communication across all marketing channels. It outlines key messaging pillars, benefits, and features customized to...

Marketing your architecture practice: why it matters and how to do it well

Marketing your architecture practice: why it matters and how to do it well

What is marketing? We define marketing as the overarching term for all activities that attract, engage and retain clients and other audiences. That means all of the communications activities you can think of, including your website and social...

Pinnacle Oil appoints Obodo corporate communications manager

Pinnacle Oil appoints Obodo corporate communications manager

Ejiro Obodo has been appointed Corporate Communications Manager at Pinnacle Oil and Gas Limited. He is an award-winning communications leader with over a decade and half of experience in journalism, public relations, strategic communications and...

OPINION: Communications: A Degree That Opens Doors

OPINION: Communications: A Degree That Opens Doors

When people ask me why I chose communications, my answer is simple: because it’s limitless. Many people underestimate this degree, dismissing it as “broad” or “basic,” but they don’t see the power behind it. Communication isn’t just about talking,...

WPP Names Frohlich Chief Marketing & Corporate Affairs Officer

WPP Names Frohlich Chief Marketing & Corporate Affairs Officer

WPP has elevated Michael Frohlich to the new role of chief marketing & corporate affairs officer at WPP. Frohlich rejoined WPP earlier this summer as director of communications and corporate affairs, succeeding Chris Wade who stepped down after 13...

7 Evolving Marketing Approaches for Accounting Firms in 2025

7 Evolving Marketing Approaches for Accounting Firms in 2025

I have been watching accounting firms struggle with the same challenge for years: how to stand out in a market where services look identical. In 2025, the problem has not disappeared, but the tools and opportunities have changed dramatically....

Life Science Marketing: All You Need To Know

Life Science Marketing: All You Need To Know

The life sciences industry is one of the most diverse, innovative and complex sectors in the global economy. It embraces a broad range of companies involved in the development and/or manufacturing of pharmaceuticals, biotechnology, medical...

Marketing Assistant

Marketing Assistant Kingston Office Based 25,000 A toy manufacturing company based in Kingston are on the lookout for an organised Marketing Assistant to join their busy team and support the growth of the company. The Digital Marketing Executive...

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