AGP Executive Report
Last update: 35 minutes agoAgency Moves: Omnicom Media Australia has named Tom Kirkham chief solutions officer, returning from WPP Media; Snap appointed Nouran Hassan to lead communications across MENA and APAC. Droga5 ANZ co-chief creative officer Barbara Humphries is leaving after 14 years, while Modus has been sold to Ardmore Group, with founder Julian Vogel staying on as a consultant. Brand Campaigns: RACV and Special launched “As It Should Be,” a platform built around straightforward service and everyday situations. Big W’s Christmas campaign again spotlights Australian mums, while Hyundai’s “Match Your Energy” links its SUVs to consumers’ lifestyles. Marketing Strategy: Pidilite is increasing marketing investment as sales grow, with CMO Sandeep Tanwani highlighting the need to build demand in emerging categories, not just win share. Communications Leadership: Bhavna Imran has joined seed and genetics company Vylor to lead APAC communications as it establishes its identity as an independent business. Industry News: Nigeria’s ARCON launched awards recognizing advertising veterans and practitioners, aiming to promote professional standards and preserve the industry’s history.
Note: AI summary from news headlines; neutral sources weighted more to help reduce bias in the result. Feedback is welcome. Please let us know if you have any comments or suggestions about the AGP Executive Report.
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