Women in Leadership: FUJIFILM Middle East rolled out its Women4Women initiative in Dubai, pairing mentorship and panel talks with stories from leaders across sustainability, entrepreneurship and healthcare. Public Health & Policy: Israel’s smoking problem is worsening, with experts pointing to war stress, aggressive tobacco marketing, weak enforcement and rising nicotine use via “not smoking” devices. Gaming Meets Sports Marketing: Activision is bringing “Call of Duty: Modern Warfare 4” to Fanatics Fest 2026, betting on sports-fan overlap to drive obsession. PR & Comms Recognition: Publicity For Good founder Heather Holmes was named a PRNEWS 2026 Top Women in PR & Communications honoree. Data & Trust in Solar: AgentSolar AI says homeowners overpay via “sales-rep tax,” launching a transparency platform to cut the information gap. Regulatory Crackdown: SpiceJet was fined for “dark patterns” on its booking flow, including pre-ticked loyalty consent. Local Telecom Plans Hit a Wall: Tobago shelved a long-planned data centre project, leaving storage and security needs unresolved. Purpose-Driven Marketing: Ohio’s specialty license plates show how branding can fund nonprofits, with millions raised through top designs. Ad Industry Event: Nigeria’s AAAN set its “AdVolution” AGM for July 23–24, focusing on AI, creator economy and measurable impact.