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BMW makes waves with waltzing octopus to spotlight driving tech

BMW makes waves with waltzing octopus to spotlight driving tech

BMW has launched a new global campaign spotlighting its central vehicle control unit, the “Heart of joy,” led by an unlikely star: a waltzing octopus. Titled "Octowaltz," the film features an octopus gliding through the ocean in a precisely...

ETSU earns top honors for crisis communications during Hurricane Helene

ETSU earns top honors for crisis communications during Hurricane Helene

Published 8:25 am Monday, June 9, 2025 East Tennessee State University earned the top honor from the Tennessee College Public Relations Association (TCPRA), winning Best in Show for its crisis communications during Hurricane Helene. Judges...

Deepansh Bhargava joins Vummidi Bangaru Jewellers as  SVP & head marketing

Deepansh Bhargava joins Vummidi Bangaru Jewellers as SVP & head marketing

Highlights Vummidi Bangaru Jewellers, a Chennai-based heritage brand, has appointed Deepansh Bhargava as Senior Vice President and Head of Marketing, bringing extensive experience in retail and lifestyle marketing. The company aims to expand into...

Marketing to Mzansi: Understanding South Africa's Cultural Nuances

Marketing to Mzansi: Understanding South Africa's Cultural Nuances

Blitong, pap en wors and a braai — we all know that local is lekker, but do you know how to market to local audiences? Saads Abrahams from media update is sharing insights into marketing to Mzansi and understanding South Africa's cultural nuances....

ICT announces Stewart Meyer as Chief Marketing Officer

ICT announces Stewart Meyer as Chief Marketing Officer

Integrated Control Technology (ICT), a provider of intelligent access control, intrusion detection, building automation and security solutions, is pleased to announce that Stewart Meyer, who has been serving on a fractional basis at ICT since July...

Capitalize on National Splurge Day With 10 Proactive Marketing Techniques

Capitalize on National Splurge Day With 10 Proactive Marketing Techniques

Some holidays are about reflection. Others exist purely for fun, and National Splurge Day — observed on June 18 — is one of them. It’s a quirky calendar event that encourages people to treat themselves. National Splurge Day offers brands a unique...

Elevation Point Hires New Heads of Growth, Communications

Elevation Point Hires New Heads of Growth, Communications

Elevation Point, a minority investor in independent and breakaway advisors launched last year by former Sanctuary Wealth CEO Jim Dickson, has made another move to strengthen its senior leadership team to work with partnered firms. Lara Galloway,...

Jim Cramer Says Kinder Morgan Is 'Good,' Calls This Communication Services Stock A 'Winner'

Jim Cramer Says Kinder Morgan Is 'Good,' Calls This Communication Services Stock A 'Winner'

On CNBC's “Mad Money Lightning Round,” Jim Cramer said Reddit, Inc. RDDT is breaking out and added that it is a “winner.” As per the recent news, Reddit, on June 4, filed a lawsuit against artificial intelligence startup Anthropic, accusing it of...

Anti-capitalist RPG The Outer Worlds 2 is Xbox’s first $80 game, an obvious Game Pass marketing push, and proof that AAA gaming is truly cooked 

Anti-capitalist RPG The Outer Worlds 2 is Xbox’s first $80 game, an obvious Game Pass marketing push, and proof that AAA gaming is truly cooked 

You can trust VideoGamer. Our team of gaming experts spend hours testing and reviewing the latest games, to ensure you're reading the most comprehensive guide possible. Rest assured, all imagery and advice is unique and original. Check out how we...

Why marketing fails: How story-led messaging can fix it

Why marketing fails: How story-led messaging can fix it

You’ve seen it happen. The campaign everyone loved in the office falls flat in the real world. The website that cost a fortune generates plenty of traffic but precious few leads. The social strategy that looked brilliant on paper barely causes a...

Village of Machesney Park President and Board of Trustees met June 16

Village of Machesney Park President and Board of Trustees met June 16

Village of Machesney Park President and Board of Trustees met June 16. Here is the agenda provided by the board: I. Invocation II. Pledge of Allegiance III. Roll Call and Declaration of Quorum IV. Approval of Minutes from June 2, 2025 a. Approval...

WhatsApp’s Ad Invasion: Monetising Messaging or Muddling the Medium?

WhatsApp’s Ad Invasion: Monetising Messaging or Muddling the Medium?

By The Malketeer WhatsApp, once the poster child of pristine, ad-free communication, is now slowly but surely dipping its toes into the monetisation pool—with the temperature cranked up. Meta’s latest move to introduce three new ad formats on...

Awards Wrap: Ralph unveils CannesFessions, Brand Africa reveals Brand Africa 100, Effie announces 2024 Global Effie Index

Awards Wrap: Ralph unveils CannesFessions, Brand Africa reveals Brand Africa 100, Effie announces 2024 Global Effie Index

The Media Online’s weekly column delivering news of award wins, entries, competitions, dates to note and winners in the media. Ralph unveils CannesFessions, an anonymous hotline for festival confessions Global entertainment-based creative agency...

MarketInk: A five-year-old went to the fair… and he’s now the communications chief

MarketInk: A five-year-old went to the fair… and he’s now the communications chief

Head shot of Tristan Hallman. (Photo courtesy Rick Griffin/MarketInk) San Diego native Tristan Hallman was just 5 years old when he first visited the Del Mar Fairgrounds and attended the San Diego County Fair. “I remember the festive atmosphere,...

A Lesson In Lifestyle Marketing From Kingfisher CMO Vikram Bahl

A Lesson In Lifestyle Marketing From Kingfisher CMO Vikram Bahl

Few brands transcend product categories and become cultural symbols. Kingfisher, India’s most iconic beer brand, is one such outlier. With an unforgettable jingle and high-energy advertising, Kingfisher has long stood for more than just beer—it...

War for Some, TikTok for Others. Inside Ukraine’s Wartime Decisions

War for Some, TikTok for Others. Inside Ukraine’s Wartime Decisions

As part of an “experiment” to counter Russian Shahed drones, Ukraine’s government has authorized the creation of mobile fire teams within Voluntary Territorial Community Formations (VTCFs). This decision permits volunteer air defense personnel to...

Marketing Achievement Awards Announces 2025 Winners

Marketing Achievement Awards Announces 2025 Winners

The MAAs celebrates the entire marketing value chain — from insight and innovation to execution and impact. Endorsed by the Marketing Association of South Africa (MASA), the MAAs says it recognises marketing's pivotal role in driving business...

Bahrain: NBB and Batelco sign integrated service packages agreement

Bahrain: NBB and Batelco sign integrated service packages agreement

Bahrain - The National Bank of Bahrain (NBB) has signed a memorandum of understanding (MoU) with Batelco by Beyon, to deliver integrated service packages to their business clients. This strategic partnership marks a significant step in advancing...

Star Copper Advances to Second Drill Target in BC's Golden Triangle

Star Copper Advances to Second Drill Target in BC's Golden Triangle

--Hole B (S_051) - 2nd of 6 - advancing steadily VANCOUVER, BC / ACCESS Newswire / June 17, 2025 / Star Copper Corp. (CSE:STCU)(OTCQB:STCUF)(FWB:SOP) ("Star Copper" or the "Company"), a critical mineral exploration and development company, is...

Marketing leaders eye gTLDs’ potential despite awareness gap — Report

Marketing leaders eye gTLDs’ potential despite awareness gap — Report

By Chinenye Anuforo A new global survey from the Internet Corporation for Assigned Names and Numbers (ICANN) has revealed that 52% of marketing leaders believe generic top-level domains (gTLDs – the three characters or more that come after the dot...

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